Trade Secret Protection

As a business grows, success in the marketplace may depend on how well the creativity that started that growth is protected. Trade Secret Protection is a valuable form of intellectual property that is often overlooked.

If you are planning on submitting a patent application to the USPTO or other patent agency, it may be critical to keep your patent specifications and application as a trade secret until application, publication, or issue depending on the circumstances. The proper strategy is vital in case your patent application does not issue--53% OF UTILITY PATENT APPLICATIONS DID NOT ISSUE AS PATENTS IN 2010. See USPatentStatistics.com for more information. Call us for information on patent/trade secret strategies.


Trade secrets are protected by both state laws (which vary from state-to-state, see Trade Secret Laws-States & Federal) and a federal law known as the Economic Espionage Act of 1996 (See pdf). Most states (46) use a version of the Uniform Trade Secrets Act (UTSA)(See pdf)  as a default set of rules to deal with misappropriation of trade secrets.


The UTSA provides a legal framework for improved trade secret protection for industry.

Enactments  Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, U.S. Virgin Islands, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming

2011 Introductions  Massachusetts, New Jersey


How should you be protecting your business? Trade secrets? Trademarks? Patents? Copyrights?


Intellectual Property is more than just patents: Trademarks, service marks, copyrights and trade secrets are also important tools in protecting innovation. Intellectual Property also includes brand names, slogans, taglines (tag lines) & logos, domain names, web sites (who really owns what is being developed?), pending patent applications, pending trademark applications, consulting and non-disclosure agreements, research agreements (who really owns what is being developed?), independent contractor agreements, freelance agreements, licensing agreements, assignment agreements, any writings such as books, manuals, advertising slogans, plans, specifications, software, papers, reports; any original art such as photographs (rights and reproduction agreements), paintings, drawings, designs; trade secrets such as process know-how, apparatus know-how, ingredient or component know-how, plus more.

Performing an Intellectual Property audit is a means of finding out what you’ve got and what it’s worth and where it can be improved. Intellectual Property Rights are very fact oriented and what works for one business will be different from another. It depends on what types of innovation you need to protect.

The strategy for protecting your IP assets needs to be tailored to the specific requirements of your business and needs to take into account your company’s relationships to its employees, its suppliers, and its customers. Having your innovation leak out through misappropriation hurts your organization and your bottom line. There are a number of quizzes at http://iprquiz.com/ that show many ways a business can use Intellectual  Property Rights (IPR) to protect the creativity and innovation that you have put into your business.


How to Keep A Trade Secret:

Identify, Assign a Value, Protect It


Identify Trade Secrets

What is a trade secret? A widely relied-upon definition of a trade secret is a “trade secret may consist of any formula, pattern, device or compilation of information which is used in one's business, and which gives him an opportunity to obtain an advantage over competitors who do not know or use it. It may be a formula for a chemical compound, a process of manufacturing, treating or preserving materials, a pattern for a machine or other device, or a list of customers.” (Restatement of Torts § 757)  

Trade secrets are the only intellectual property right (IPR) where ideas can be protected. This is not just true for strategic business ownership methods but is also true for ideas and innovations that are being developed for patenting. It is crucial to protect ideas at this stage to prevent someone else from patenting them and to assure that a public disclosure is not made of the innovation which could bar (prevent) being able to get a patent. There may be no recourse for someone taking your idea unless they legally misappropriated it or unless you reach the conception stage and patent application stage before they do, can prove it and get the patent instead of them. See Avoid Public Disclosure.

Ideas may come from many people and places but the patent goes to the inventor(s) who takes the idea to completion and can describe the invention well enough that someone skilled in the art can build the complete and operable invention without much experimentation. “An inventor may consider and adopt ideas, suggestions and materials derived from many sources: a suggestion from an employee, a hired consultant or a friend even if the adopted material proves to be the key that unlocks the problem so long as the inventor "maintains intellectual domination of the work of making the invention down to the successful testing, selecting or rejecting..." Morse v. Porter, 155 USPQ 280, 283 (Bd. Pat. Inter. 1965).” MPEP 2138.04. Protecting ideas and innovation is essential!


Examples of trade secrets that have been protected through litigation include: customer lists, price structure methods, accounting methods, secret recipes or formulas, manufacturing processes, and the content of contracts and agreements. Negative information can also be a trade secret--knowing what not to do can be as important as knowing the best or cheapest or highest quality way to do something.

Patented methods, products & processes that have been improved since the patent application are often kept as trade secrets by the patent owner. Patented methods, products & processes of patents whose terms are expired where the methods, products or processes have been improved are often kept as trade secrets by the anyone with the resourcefulness to strategically search patents & harvest the data, implement improvements, and keep the improvements a secret.


What’s the difference between a patent and a trade secret? A trade secret is usually distinguished from a patent either because: it consists of something that cannot be patented; it consists of something in the process of being patented (and still secret); or a decision was made that keeping the product or process as a trade secret because it was more beneficial to keep secret than seek a patent. See Comparison Chart of Trade Secrets v. Patents.


Trade Secret Valuation

In order to claim the benefits of trade secrets as intellectual property or in the event of stolen trade secrets, trade secret owners must have an estimated value for the trade secret to assess value or damages for civil liability or criminal prosecution. One of the these three methods (from the U.S. Department of Justice’s Task Force on Intellectual Property in their Progress Report of the Department of Justice’s Task Force on Intellectual Property) may be used to find an estimated value.


Method

___Cost to Develop the Trade Secret;

___Acquisition Cost (identify date and source of acquisition); or

___Fair Market Value if sold.


The World Intellectual Property Organization (WIPO) has a paper called Intangible Asset & Intellectual Property Valuation: A Multidisciplinary Perspective (pdf), by  By Paul Flignor and David Orozco that explains how valuation of intellectual property can be determined in more detail.


If you are a privately-held company, knowing what Intellectual Property Rights you’ve got, what your Rights are worth, how your Rights are protected, and how your Rights could be protected contributes to getting maximum value from your Intellectual Property (IP) assets and should help protect revenues, profits and jobs.


If you are a publicly-held company, you may have compliance requirements under the Sarbane-Oxley Act of 2002 to audit, protect and manage your Intellectual Property Assets. This Act says that publicly-owned businesses have to place internal controls on transactions and dispositions of the assets that can materially affect or are likely to have a material impact on business and financial performance to protect investors by improving the accuracy and reliability of corporate disclosures made pursuant to the securities laws. Since Intellectual Property assets (including trade secrets) often make up substantial portions of business value, this Act may apply to your business. See the text of Sarbanes-Oxley Act of 2002, Public Law 107-24.


Trade Secret Protection

The following list of measures was developed from the U.S. Department of Justice’s Task Force on Intellectual Property in their Progress Report of the Department of Justice’s Task Force on Intellectual Property, June 2006.

This is not an all-inclusive list of measures that could be taken and not every step must be taken by every trade secret owner. Owners must takes whatever steps are ‘reasonable efforts’ under the circumstances. (“Reasonable effort” is a term of art that is interpreted by case law and is factually dependent on the circumstances.)


General Physical Measures Taken to Protect the Trade Secret


Confidentiality and Non-Disclosure Agreements


Computer-Stored Trade Secrets


Document Control


Employee Controls


One way of determining what type and level of trade secret protection is right for you is to do a cost/benefit analysis of keeping the information as a trade secret or a patent (if applicable). If neither a trade secret or patent is viable, consider using other tools such as branding (a trademark) to protect the market rather than the information. A high quality product or service that is well trademarked and promoted may be of higher value than a secret process. If the cost of keeping a trade secret outweighs the benefit, than it may not be a good business decision to protect the information. However, don’t wait to lock the barn door until after the horse is gone--courts reward reasonable efforts to protect trade secrets not disclosure.


Contact Not Just Patents  at (651) 500-7590 for assistance in creating and protecting Intellectual Property Rights (IPR). Intellectual Property may be one of the best ways to invest in your business.



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Trademarks

Steps to a Patent    How to Patent An Invention

Patent Search Steps

Strong Trademark  Trademark Inherent Strength   Enforcing Trade Names

Common Law Trademarks     Trademark Goodwill Trademark Protect

Should I Get A Trademark or Patent?

Patentability Evaluation

Trademark Disclaimers   Trademark Dilution     Oppose or Cancel?

Examples of Disclaimers  Business Name Cease and Desist

35 U.S.C. 101 Inventions patentable.

Verify a Trademark  Be First To File   How to Trademark Search

35 U.S.C. 102 Conditions for patentability; novelty and loss of right to patent.

Using Slogans (Taglines), Model Numbers as Trademarks

Which format? When Should I  Use Standard Characters?

35 U.S.C. 103 Conditions for patentability; non-obvious subject matter.

Trademark Statistics    Business Name Cease and Desist Letters

How To Answer A Trademark Cease and Desist Letter

35 U.S.C. 282 Presumption of validity; defenses

Trademark Refusals    Does not Function as a Mark Refusals

37 CFR § 1.53 Application number, filing date, and completion of application

Acceptable Specimen       Supplemental Register  $199 Statement of Use

How To Show Acquired Distinctiveness Under 2(f)

Filing Requirements for Patent Applications

Trademark Attorney for Overcoming Office Actions

Functional Trademarks   How to Trademark     Surname Refusal

List of U.S. Patent Classifications

Grounds for Opposition & Cancellation     Cease and Desist Letter

How Do U.S. Patent Classifications Work?

Valid/Invalid Use of Trademarks     Trademark Searching

Patent Statistics     Sample Patent, Trademark & Copyright Inventory Forms

Examples and General Rules for Likelihood of Confusion

USPTO Search Method for Likelihood of Confusion

Examples of Refusals for Likelihood of Confusion  DuPont Factors

Proximate Function

Color as Trade Dress  3D Marks as Trade Dress

Invention Information-  What is the Invention?

Ornamental Refusal (a type of Specimen Refusal)

Patent Field of Search

Descriptive Trademarks Trademark2e.com  Likelihood of Confusion 2d

Patent search-New invention

Merely Descriptive Trademarks   Merely Descriptive Refusals

Patent Search-Non-Obvious

Register a Trademark-Step by Step

Difference between Provisional and Nonprovisional Patent Application

Likelihood of confusion-Circuit Court tests

Pseudo Marks    How to Reply to Cease and Desist Letter

Converting Provisional to Nonprovisional Patent Application (or claiming benefit of)

Overcome Merely Descriptive Refusal   Overcome Likelihood Confusion

What Does ‘Use in Commerce’ Mean?    SCAM Letters

Shop Rights

Section 2(d) Refusals   ApplyToTrademark.com

Patent Pending see also Patent Marking

Typical Brand Name Refusals  What is a Family of Marks?

Patent Drawings

Trademark Steps Trademark Registration Answers TESS  

Trademark Searching Using TESS  Trademark Search Tips

TSDR Trademark Status and Document Retrieval

What is a Small or Micro Entity?

Published for Opposition see also Opposition Steps/Cancellation Steps

Counterclaims and Affirmative Defenses

How to Respond to Office Actions

What is a Compact Patent Prosecution?

Protecting Trademark Rights (Common Law)

Steps in a Trademark Opposition Process   How do I Know If Someone Has Filed for An Extension of Time to Oppose?

Changes To Implement the First Inventor To File Provisions of the America Invents Act

What is the Difference between Principal & Supplemental Register? What If Someone Files An Opposition Against My Trademark?

Patent steps

How to Respond Office Actions  DIY Overcoming Descriptive Refusals

PCT Patent Application information

Trademark Clearance Search   DIY Trademark Strategies

Provisional Patent Effect on Patentability

Samples of Responses to Office Actions

ID of Goods and Services see also Headings (list) of International Trademark Classes

Broad Patents

Geographically Descriptive or Deceptive

Making Amendments in Response to Office Actions

TTAB/TBMP Discovery Conferences & Stipulations

TBMP 113 Service of TTAB Documents  TBMP 309 Standing

Examples Office Action Responses More Examples

Trademark Incontestability  TTAB Manual (TBMP)

Trade Secrets

What are Dead or Abandoned Trademarks? Can I Use An Abandoned Trademark?  Can I Abandon a Trademark During An Opposition?

State & Federal Trade Secret Laws

Differences between TEAS and TEAS plus  Zombie Trademark

Chart of Patent vs. Trade Secret

What Does Published for Opposition Mean?

How to Keep A Trade Secret

Acquired Distinctiveness  2(f) or 2(f) in part Extension of Time to Oppose

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